News Overview

Press releases, Tradeshows

EuroCIS 2013: Online Software presents the smallest digital signage solution in the world

Small, but beautiful: PRESTIGEenterprise with digital customer contact in the smallest of sizes

Weinheim, 18th December 2012 +++ At EuroCIS 2013 in Düsseldorf from the 19th to the 21st of February 2013, in Hall 9 on Stand C 36, Online Software AG will be displaying its latest products in the field of digital price communication and promotion. The star on the stand of the Weinheim software company, which is one of the leading digital signage providers, is the smallest digital signage solution in the world. With the newest version of the software PRESTIGEenterprise, it is now possible to make emotive cross-platform customer contacts on all standard digital signage systems on the market. Whether on a 70” display or a wrist watch, PRESTIGEenterprise shows the customer up-to-date pricing information and promotion – prepared in multimedia as an entertaining mix of video sequences, animations and emotive images.

With this innovative solution, Online Software AG is giving a demonstration on its trade fair stand of how customer-specific, mobile marketing solutions built on the technological base of PRESTIGEenterprise could have a look in the future. Jürgen Berens von Rautenfeld, director of Online Software AG, says: “Whether iOS, Android, Windows or Linux, our open, web-based concept gives us the flexibility to integrate a wide variety of different hardware components. These include the smallest digital signage solution in the world, which is opening up new capital in the field of mobile customer contact. For our clients, this means that with PRESTIGEenterprise they can meet any future requirements in digital marketing.”

Another highlight of the trade fair: solutions for digital shelf communication

Online Software AG will be presenting further highlights at EuroCIS 2013 in the area of digital on-shelf customer contact: the Multimedia Shelf and graphic Electronic Shelf Labels (ESLs) – both of which are solutions that allow an up-to-date POS communication to be carried out efficiently and with the highest standards of professionalism.  The Multimedia Shelves stand out with bright colours and dynamic moving sequences. The digital shelving thus presents the products suitably, provides a high advertising impact and can be given new shelf label contents in a flash if required.Of great interest for digital branch marketing is an interface, developed by Online Software AG together with ZBD Displays Limited, for powerful Electronic Shelf Labels (ESLs) as more and more of them are used in retail. The complete integration of graphic ESLs into PRESTIGEenterprise’s control processes allows the high-resolution wireless labels to display images, graphics and manufacturers’ logos. Electronic Shelf Labels are therefore available as another digital medium for price communication and promotion.

PRESTIGE Solution Partner

Together with the PRESTIGE Solution partners AOpen, Epson, LG Electronics, Konica Minolta and Nordland systems, Online Software will be presenting commercially tailored solutions in Hall 9/Stand C36. Remaining under the central management of the leading software solution PRESTIGEenterprise, on the online software stand the PRESTIGE Solution partners will be showing forward-looking options for customer contact at POS. Konica Minolta will display the latest printer systems from small print size up to A3, and Epson will present impressive POS-compatible large format printers. The portfolio is further supplemented with effective digital signage display solutions by system integrator Nordland systems, display manufacturer LG Electronics and AOpen, specialist in high-performance media players.

About Online Software AG

Online Software AG is a modern, innovative software company focussing on the development of solutions for the international wholesaler and retailer. Online is the market leader in the area of professional branch advertising with the poster and label-printing software PRESTIGE having over 31,000 installations in 35 countries and in 20 languages. Online supports his customers in cross-media marketing of products using the market-leading PRESTIGE software. PRESTIGE supports all kind of media such as posters and shelf labels, as well as new technologies only to mention flat-screen monitors, kiosk systems, scale systems or touch screens even using RFID to trigger an event.

Further information:
Online Software AG
Bergstrasse 31
69469 Weinheim, Germany 

Sandy Schulze
Marketing Manager
Tel.: +49 - 6201 - 99 88 - 682
Fax: +49 - 6201 - 99 88 - 77