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POSlife Technology for the first time at EuroShop 2011

When customers communicate with their bodies Digital Signage is brought to life! Online Software AG presents POSlife Technology for the first time at EuroShop 2011

Weinheim, February 17th 2011: Only when technology serves mankind is it meaningful. Keeping this motto OnlineSoftware AG presents for the first time worldwide how their Digital Signage systems, controlled by PRESTIGEenterprise, respond directly to customer body language.

For the first time displays triggered by the Microsoft Kinect Technology based POSlifesolution present information customers really want to see. If a customer points to a specific product or a certain item, detailed information is displayed as if by magic on the nearby screens – and information pertaining to that particular item only.

Microsoft Kinect provides the technological platform for it. PRESTIGEenterprise
processes the pictures and movements produced by this controller, and transforms them into impulses to display product information at the POS.

The interactive sales counter finally becomes reality. Simply point to a product in the window display and receive the desired information immediately. The products are the main attraction, the product line explains itself.
Customers experience full-body shopping shopping. Seen, understood, purchased.

Additional information regarding Online Software AG
Online Software AG is a modern, innovative software company focussing on the development of solutions for the international wholesaler and retailer. Online is the market leader in the area of professional branch advertising with the poster and labelprinting software PRESTIGE having over 31,000 installations in 35 countries and in 20 languages. Online supports his customers in cross-media marketing of products using the market-leading PRESTIGE software. PRESTIGE supports all kind of media such as posters and shelf labels, as well as new technologies only to mention flat-screen monitors, kiosk systems, scale systems or touch screens even using RFID to trigger an event.

Further information:
Online Software AG
Bergstrasse 31
69469 Weinheim, Germany


Sandy Schulze
Marketing Manager
Tel.: +49 - 6201 - 99 88 - 682
Fax: +49 - 6201 - 99 88 - 77